The Wall Street Journal

Train Foundation: Guiding North Korean Refugees to Freedom

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Conditions in North Korea and Eastern China have been widely characterized as a humanitarian disaster. As many as 500,000 North Koreans facing hunger and starvation have crossed the border and gone into China.

China, contrary to international law, tracks down and repatriates refugees. Since Pyongyang deems it a crime to leave the country, the refugees returned by China are treated as criminals, and are subject to imprisonment, torture and possible death. China persecutes those who aid refugees, as well.

This is where an unassuming pastor from North Korea comes into play.

The Reverend Phillip Jun Buck created an "underground railroad," guiding over one hundred North Korean refugees out of China and ultimately to safety in South Korea.

Additionally, he has sheltered and fed more than 1,000 refugees stranded in Eastern China while fleeing Kim Jong Il's regime. Convicted of the crime of helping illegal immigrants, he spent 15 months in a Chinese prison where he suffered from malnutrition, intense interrogation and sleep deprivation.

In 2007, he was awarded the Civil Courage Prize, and EqualShot designed a public affairs strategy for the pastor, escorting him to Washington, DC to meet with members of Congress, non-governmental organizations and the media.

The Wall Street Journal heralded Pastor Buck in an editorial called "Not Nobel Prize Winners," saying that men and women including Pastor Buck "put their own lives and livelihoods at risk by working to rid the world of violence and oppression. Let us hope they survive the coming year so that the Nobel Prize Committee might consider them for [a future] award."

Henry J. Kaiser Family Foundation

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The International HIV/AIDS Conferences are the largest international meetings on HIV, where every two years 25,000 participants representing all stakeholders in the global response to HIV meet to assess progress, renew important scientific research and identify future priorities.

When the XV Conference was held in Bangkok, Thailand, the Kaiser Family Foundation called upon EqualShot to develop a massive educational outreach strategy to establish KaiserNetwork.org as the preeminent source of news emanating from the conference.

Using both traditional and online tools, EqualShot introduced KaiserNetwork.org's news service to NGOs, colleges and universities, national and international media outlets, government departments of public health and pharmaceuticals throughout the world.

Over 5,000 organizations and individuals in 140 countries linked to, syndicated, or subscribed to the Kaiser coverage.

EqualShot's Bangkok strategy forms the basis of KaiserNetwork's outreach still in use today. The Wall Street Journal has lauded: "A prize for some of the best coverage of the International AIDS ... should go to the non-profit health-care policy organization, kaisernetwork.org."